{"id":14595,"date":"2024-05-14T11:17:24","date_gmt":"2024-05-14T15:17:24","guid":{"rendered":"https:\/\/sportinglifeblog.ca\/?p=14595"},"modified":"2026-07-23T16:32:24","modified_gmt":"2026-07-23T20:32:24","slug":"poc-protective-technologies-sports-safety","status":"publish","type":"post","link":"https:\/\/www.sportinglife.ca\/blog\/poc-protective-technologies-sports-safety\/","title":{"rendered":"Advancing Safety in Sports: The Pioneering Mission of POC Protective Technologies"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">OUR MISSION IS TO PROTECT LIVES AND REDUCE THE&nbsp;CONSEQUENCES&nbsp;OF ACCIDENTS FOR ATHLETES AND ANYONE INSPIRED TO BE ONE.<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"528\" src=\"\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-1024x528.png\" alt=\"\" class=\"wp-image-14600\" style=\"aspect-ratio:1.7777777777777777;object-fit:cover;width:809px;height:auto\" srcset=\"\/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-1024x528.png 1024w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-300x155.png 300w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-768x396.png 768w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-1536x793.png 1536w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-2048x1057.png 2048w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-370x191.png 370w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-570x294.png 570w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-770x397.png 770w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-1170x604.png 1170w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-1124x580.png 1124w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-24x12.png 24w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-36x19.png 36w, \/blog\/wp-content\/uploads\/2024\/05\/Screenshot-2024-05-14-at-11.08.01\u202fAM-48x25.png 48w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">We are relentless in our quest for safer, better products and technologies. In our development process, we solve problems and materialize our mission to protect lives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We approach problems from different angles to arrive at new and better solutions. With POC Lab, our in-house research team, we perform our own research and analysis to determine how current accepted standards and norms could be improved for everyone\u2019s safety. We bring elite cyclists into the laboratory to analyse bib chamois pad pressure distribution nuances. We collaborate with thought leaders on the POC Advisory Board&nbsp;and the safety experts at Volvo and Autoliv in our shared mission to protect lives. We test and iterate with Finite Element Method (FEM) analysis to learn more about a product&#8217;s protective properties and to give designers the freedom to experiment with potential new avenues of development.<br><br>The limits and boundaries of sports are forever changing, and protection must keep up. So, we utilize Computational Fluid Dynamics (CFD) testing, wind tunnels, and 3D scanning, as well as a host of other methods, to align safety with aerodynamic performance. We align with the right technology partners, like RECCO, Twiceme and Mips, to bring added levels of security.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our methodical approach to design and engineering has led to the development of solutions that work in theory, though not always in practice. And this drives us to find new ways of overcoming the existing problems.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is the approach that has led to the development of award-winning protection across bike and snow sports. It\u2019s produced ground-breaking innovations and proprietary technologies like Clarity by POC, VPD by POC, and POCito. And it has earned the trust of the fastest skiers and cyclists in the world.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.sportinglife.ca\/en-CA\/poc\">SHOP POC<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>OUR MISSION IS TO PROTECT LIVES AND REDUCE THE&nbsp;CONSEQUENCES&nbsp;OF ACCIDENTS FOR ATHLETES AND ANYONE INSPIRED TO BE ONE. We are relentless in our quest&#8230;<\/p>\n","protected":false},"author":1,"featured_media":14600,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[182],"tags":[1330,3048,3058,1065,1005,632,3336,3054,3050,3052,19,120],"class_list":["post-14595","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-spotlight","tag-cycle","tag-cycle-technology","tag-helmet-safety","tag-helmets","tag-poc","tag-poc-auric-helmet","tag-recco","tag-safety-equipment","tag-ski-technology","tag-snowboard-technology","tag-sportinglife","tag-technology","post-item","post-even"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Advancing Safety in Sports: The Pioneering Mission of POC Protective Technologies - Sporting Life Blog<\/title>\n<meta name=\"description\" content=\"Discover how POC Protective Technologies engineers safer sports gear \u2014 from helmets to body armor \u2014 using in-house research, FEM testing, and partners like Mips and RECCO.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sportinglife.ca\/blog\/poc-protective-technologies-sports-safety\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Advancing Safety in Sports: The Pioneering Mission of POC Protective Technologies - 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