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Last Updated: July 10, 2023
We may collect personal information when you:
When you make a purchase on the Website or in our Stores, we collect personal information such as your name, e-mail address, mailing/shipping and billing address, and telephone number as well as your payment information. We use this information to process and fulfil you order. When you purchase a gift card from us, we also collect the recipient’s name and email or mailing address so that we can send the gift card to the recipient directly on your behalf.
In general, you do not have to register to visit our Website. Some of the features offered through our Website may require you to register and provide personal information such as your name, e-mail address, mailing/shipping address, and telephone information and a password that you create. Your registration information is used to provide and otherwise administer the service you requested. We may also request certain optional demographic information from you when you register. We use this optional information to help us understand our customers and to tailor and enhance our product and service offerings, promotions and events.
When you use certain services provided on our Website, we may request additional personal information from you in order to provide that service. For example, when you create a Gift List, we will collect the name of the event, certain details about your event and your shipping address.
The “E-mail a Friend” and other similar features on our Website permit you to send e-mail to others. To do so, we require you to submit your name and e-mail address, as well as the name and e-mail address of the recipient. We will not use the names or e-mail addresses submitted in these circumstances for any other purpose without obtaining consent from you or the e-mail recipient. Please ensure that you only submit e-mail addresses of friends or family who would want to receive the message.
When you enter a contest or sweepstakes, or participate in a promotion, fundraiser or event, we may collect personal information such as your name, address, phone number, e-mail address, payment information and other information you provide. We use this information to administer your participation in the contest, sweepstakes, promotion, fundraiser or event. If a contest, sweepstakes, promotion, fundraiser or event is jointly sponsored by us and other sponsors or is hosted in support of another organization, your personal information may be shared with such other sponsors or organizations, as specified at the time of collection of your personal information. We have no control over the manner in which these sponsors or organizations treat your personal information, and recommend you review their respective privacy notices or statements.
In connection with a job application or related inquiry, you may provide us with certain personal information about yourself (such as that contained in a resume, cover letter, or similar employment-related materials). We use this information for the purpose of processing and responding to your application for employment.
If you contact us with a comment, question or complaint, you may be asked for information that identifies you (such as your name, address and a phone number) along with additional information we need to help us promptly answer your question or respond to your comment, question or complaint. We may retain this information to assist you in the future and to improve our customer service, product and service offerings, and events and promotions.
When you interact with us on social media, such as by tagging us and/or our products or permitting us to follow your social media profile, we may collect information about your social media profile, such as your name, user name, email address, profile picture, and gender. We may use such information to personalize your experience on our Website and on the third-party social networking platforms, and to provide you with other products or services you may request.
The information we collect automatically is statistical information and may include personal information.
We may maintain the information collected from cookies or associate it with personal information we collect in other ways or receive from third parties. Cookies help us to improve our Website and to deliver a better and more personalized service, including by enabling us to:
In general, we use the information that we collect about your or that you provide to us, including any personal information:
We may process, store, and transfer your personal information in and to a foreign country, with different privacy laws that may or may not be as comprehensive as Canadian law. In these circumstances, the governments, courts, law enforcement, or regulatory agencies of that country may be able to obtain access to your personal information through the laws of the foreign country.
Specifically, we may disclose personal information that we collect or you provide under the following circumstances:
We may transfer (or otherwise make available) your personal information to our affiliates and other third parties who provide services on our behalf. For example, we may use service providers to authorize and process payments, host our Website, operate certain of its features, serve advertisements on our Website, send e-mail or other communications, run our contests, promotions, fundraisers or events, conduct customer research, and manage and analyze data and our advertising effectiveness. We and our service providers may also use your personal information for fraud detection and prevention purposes.
Any access to your personal information by our affiliates or service providers will be limited to that necessary for them to perform their designated functions and we do not authorize them to use or disclose your personal information for their own marketing purposes.
Sporting Life and our Canadian, US and other affiliates and service providers may provide your personal information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required by applicable Canadian, US or other law. Sporting Life may also disclose personal information where necessary for the establishment, exercise or defence of legal claims, or as otherwise permitted by applicable law.
We may transfer any information we have about you as an asset in connection with a merger or sale (including transfers made as part of insolvency or bankruptcy proceedings) involving all or part of Sporting Life or as part of a corporate reorganization or other change in corporate control.
We have created mechanisms to provide you with the following control over your information:
We do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt-out of several third party ad servers’ and networks’ cookies simultaneously by using an opt-out tool created by the Digital Advertising Alliance of Canada or an opt-out tool created by the Network Advertising Initiative. You can also access these websites to learn more about online behavioural advertising and how to stop websites from placing cookies on your device. Opting out of a network does not mean you will no longer receive online advertising. It does mean that the network from which you opted out will no longer deliver ads tailored to your web preferences and usage patterns.
We maintain administrative, technical and physical measures in an effort to safeguard personal information under our custody and control against unauthorized access, use, modification and disclosure. Some of your personal information may be accessible online and protected by a password of your choice. We strongly recommend that you do not disclose your password to anyone. We will never ask you for your password in any unsolicited communication (such as letters, phone calls or email messages).
Except as otherwise permitted or required by applicable law or regulation, we will only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. Under some circumstances we may anonymize your personal information so that it can no longer be associated with you. We reserve the right to use such anonymous and de-identified data for any legitimate business purpose without further notice to you or your consent.
It is important that the personal information we hold about you is accurate and current. Please keep us informed if your personal information changes. By law you have the right to request access to and to correct the personal information that we hold about you.
Applicable law may allow or require us to refuse to provide you with access to some or all of the personal information that we hold about you, or we may have destroyed, erased, or made your personal information anonymous in accordance with our record retention obligations and practices. If we cannot provide you with access to your personal information, we will inform you of the reasons why, subject to any legal or regulatory restrictions.
To contact us regarding any questions, comments or complaints, to obtain information about the way in which we or our service providers treat your personal information, or to request access to your personal information, you may contact us by email or mail at the following address:
7777 Weston Road